Janova
About
In 2009, Arc Consultants, an IT consulting firm, developed a new web-based, automated software testing tool. The SaaS application was unique to the market in that it could be used by technical and non-technical people alike. Arc Consultants came to Mlicki for assistance in reinventing itself as a software company.
We developed a variety of internal branding materials including a brand "onboarding" book to seed the organizational purpose and communicate the brand's positioning to associates.
Industry
Technology Services
